With over 10 billion users worldwide, WhatsApp is an immensely popular communication channel. No wonder many companies want to use WhatsApp to target their customers, for example for support, sales or marketing purposes. When can companies start using WhatsApp in a reliable, safe and flexible way?
WhatsApp is one of the channels companies want to use to chat with customers. But there are more channels that matter. Important is to choose the channel(s) that match your customers and offer the reliability that you need.
Want to make sure your message is heard? Be where your customers are. Your customers communicate with each other via chat apps like Facebook Messenger and WhatsApp every day. An accessible company will therefore also be available on these channels to keep the threshold to contact as low as possible.
“Facebook founder Mark Zuckerberg once said that you should be able to communicate with companies the way you do with your friends. If you set up your customer communication accordingly, customer satisfaction and loyalty will grow significantly.”
We’re regularly asked whether it is possible for companies to use WhatsApp as a customer care channel via our platform. However, despite WhatsApp’s worldwide popularity, it does not yet allow companies on its channel. This means that companies that do offer WhatsApp, do this via unofficial linking. Appcare (webcare via chat apps) is an important part of your business management. Therefore, it should be reliable, stable and flexible. That’s why WhatsApp is not supported by GIN. Yet!
Soon! WhatsApp has announced the link for companies in 2017, officially allowing companies on their channel. As soon as WhatsApp has this ready, we will immediately implement and activate it in GIN. From that moment on, you can easily integrate reliable WhatsApp for business in your customer care strategy through our dashboard.
We want to keep you informed on the latest developments regarding WhatsApp. Please, leave your email address and be one of the first to gain access to WhatsApp with GIN.
Modern day customers expect modern day service. Besides WhatsApp, there are numerous other valuable communication channels for customer contact. For example, Facebook Messenger, Telegram, Twitter and email. Integrate all these communication channels in one dashboard with GIN. Request your free demo now.